Pricing

Get Access to Lunara

Save your team hours, and turn your social media into your most powerful sales and loyalty channel with Lunara Social.

Free

$0/month

Start with inbox and automations on a separately billed workspace. No credit card required.

  • 500 inbox messages per month
  • 500 monthly automation contacts
  • 1 user
  • AI-powered responses
  • Standard Brand AI & knowledge capacity

Plan for getting started

Essential

$17/month

Perfect for small creators getting started with social commerce and automation.

  • 500 inbox messages per month
  • 10,000 automation contacts
  • AI-powered responses
  • Product recommendations
  • Tagging and Sentiment-Analysis
  • Intelligent Brand Learning
  • Train & Test, website analysis & brand-voice learning
  • Standard Brand AI & knowledge capacity

Plan for creators & small brands

Most Popular

Pro

$35/month

For growing brands ready to scale their social commerce with analytics and leads.

  • 1,000 inbox messages per month
  • 25,000 automation contacts
  • All Essential features
  • Revenue Attribution & Analytics
  • Lead Management
  • Priority Support
  • Train & Test, website analysis & brand-voice learning
  • Expanded Brand AI & knowledge capacity

Plan for growing brands

Business

$79/month

For established brands scaling social commerce operations and engagement.

  • 3,500 inbox messages per month
  • Unlimited automation contacts
  • All Pro features
  • Higher volume processing
  • Priority Support
  • Train & Test, website analysis & brand-voice learning
  • High-volume Brand AI & knowledge capacity

Plan for established brands

Advanced

$215/month

Enterprise-grade social commerce with dedicated support and strategic guidance.

  • 10,000 inbox messages per month
  • Unlimited automation contacts
  • All Business features
  • Dedicated onboarding and setup
  • Priority Support
  • Train & Test, website analysis & brand-voice learning
  • Maximum Brand AI & knowledge capacity

Plan for large-scale operations

Need a custom plan? Contact us

FAQ

Frequently Asked
Questions

Lunara Social is an AI-powered platform that turns your Instagram and TikTok comments and DMs into real business outcomes. It automatically responds to messages, identifies purchase intent, sends product links, and tracks revenue back to the original conversation. If you're spending hours manually replying to social media or missing sales opportunities in your DMs, Lunara handles it all on autopilot.

Monthly messages are the total inbound DMs and comments Lunara processes and analyzes each month across your connected platforms. Automation contacts are the unique people who enter your automation flows — like keyword triggers, AI agent conversations, or product recommendation sequences. Messages sent and received through automation flows do not count toward your monthly message limit — they're tracked separately under automation contacts.

ManyChat is a rule-based automation tool focused on simple keyword triggers and message sequences. Lunara is an AI-intelligence platform that understands conversation context, detects intent and sentiment, learns your brand voice, and autonomously manages the full customer journey from first comment to purchase. Lunara also includes built-in revenue attribution, lead management, visual flow building with AI agent nodes, and Shopify integration — capabilities that go far beyond basic message automation.

No. Every workspace starts on the Free plan with no payment information required. You can upgrade that workspace later if you need higher limits or analytics and leads.

Yes, absolutely. You can change your plan at any time from your account settings. Upgrades take effect immediately with prorated billing. Downgrades apply at the start of your next billing cycle. If you decide to cancel, your account stays active until the end of your current billing period with no penalties or hidden fees.

Yes. Lunara Social is an approved application on all three platforms. We use official platform APIs to connect securely to your Instagram, TikTok, and Shopify accounts. Your data is handled according to each platform's policies and industry-standard security practices.